Firetrap Website

Stranger was invited by Firetrap’s communications team to take their initial website concept through development to launch. Working closely with their team we explored each area of the site and took concept drawings through to a fully operating e-commerce and brand experience site. The site is fully content managed by the internal team giving great flexibility with content. In contrast to the previous site, this new one uses the same visual language as the international fashion brand and allows the user to explore the products and the history behind them in greater depth.

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